Insights

More than ever, employees need a sense of purpose in the work they do. Without it, they walk. So, what can firms do to satisfy that need and maintain an effective workplace? Julie Scardamaglia explains. 

Clever professionals deal with a lot of client problems, so when they meet a prospective client, they think they know what the problem is. But that’s a problem in itself.

Unlike content that values volume over quality, true thought leadership offers unique insights, challenges conventional thinking, or presents innovative solutions to industry problems.

Your employer brand is your reputation as a workplace, and it speaks louder than any recruitment slogan. Like candidates reviewing your job postings, potential employees are scrutinising your firm's 'CV' before deciding to apply.

When we’re working to build our business and meet revenue targets, it’s tempting to take every job that walks in the door, or to undertake every task an existing client presents. But is that the right way?

As a business grows, communication is essential to change, culture, and getting your people rowing the boat in the same direction. But how do you know when your business has reached the point of needing internal communications.

Is your 2025 planning a rinse and repeat exercise? Professional services firms often struggle with disconnected, ineffective strategic planning for various reasons. How can it be done differently?

Anyone who works in professional services knows a firm who lost a key client and didn’t understand why. Renee Taylor explains how that can happen and advises on the antidote - a well run program of annual client reviews.

How unbalanced is the playing field between large and mid-sized firms? It depends on what you want to measure. When it comes to the technical work, chances are the standard of work clients receive will be just as high. When it comes to service, probably even higher.

Insight articles on your website and promoted in social media are one of the best value ways to remind clients who you are and what you do. Kate Dunstan shares some DOs and DON’Ts.

t’s the way of all career progression in professional services firms – those who are good at the technical work are promoted and it’s not long before they’re in a leadership position themselves.

Most change happens for business reasons, but it often fails for human reasons. So, whether your firm uses formal change programs or more organic methods, how you communicate to inspire that change can determine its success or failure.

It’s a common problem for startups and mid-sized professional services firms. The need strategic specialist advice to grow the firm, but can’t afford it. Their solutions often don’t work, but this one does.

Asking for promotion and a salary raise is common when people are unhappy in their job. But it’s not actually what they value and it’s not what keeps good people in their jobs. The answer is something more fundamental.

Ask five firm leaders what makes a great culture and you’ll get five different answers, but it’s unlikely one of them will be good internal communications. Which is a shame, because it’s critical.

In professional services, effective business development extends beyond the traditional model of networking often led by charismatic extroverts. By understanding three personality types, firms can help their professionals develop authentic business development approaches that match their strengths.

With everyone at the office less, the opportunities to meet in person are reduced, even more so the clients’ desire to attend BD events. Business development in the hybrid world requires a different, more targeted approach and a different set of skills.

Business development is more than just a coffee. But often that’s all consultants are doing – and all their firms are counting. Here are three tips to turn those coffees into real business development and potential for new business.

Learning and development (L&D) isn’t just something staff want—it’s something they expect. But the real winner here is the firm. When firms invest in L&D, they retain top talent, keep teams adaptable, and ensure everyone is performing at their best, especially during tough times.

In the fast-paced world, it’s easy to get caught up in thinking marketing is simply posting one idea after another on social media without a clear direction. To truly succeed in achieving marketing objectives, a solid strategy that defines your goals and how to achieve them is essential before jumping to tactics.

The biggest mistake professional services firms make with their marketing communications is writing them in the same voice as their client communications. Here are three tips to make your marketing communications more readable.

The end-of-year performance review is often seems like an obligation, just rounding off the process. Julie Scardamaglia explains why it’s important for keeping people, especially if you haven’t paid enough attention during the year.

Is your 2025 planning a rinse and repeat exercise? Professional services firms often struggle with disconnected, ineffective strategic planning for various reasons. How can it be done differently?

Mentoring is one of the most powerful things you can do to raise the performance and wellbeing of your people. But many firms waste the opportunity by matching their mentoring pairs as if it were a dating app. t be done differently?